Northeast Storage EXPO

General Information

2023 Northeast Storage EXPO

May 2-3, 2023
MGM Casino
Springfield, MA

Attendee Registration is Now Open!

Register today for THE self storage show of the northeast! We are excited to have speakers including everyone's favorite "Hat Lady," Anne Ballard, as well as prominent self storage attorney Scott Zucker. As always, you can look forward to numerous educational sessions, a tradeshow hall, networking, roundtables, a raffle benefiting our scholarship auction, and a great time with fellow self storage owners, managers, and vendors.

Register Now

Overnight Hotel Rates

MGM SpringfieldSituated at the crossroads of New England, the MGM Springfield is a modern, luxurious hotel with easy access to the entire Northeast and beyond. A more recent build, the MGM is a boutique-style hotel and casino with nods to its hometown engrained in its unique design and architecture.

Enjoy the reception, grab dinner with colleagues, network longer, and skip the morning commute by staying at the MGM for a discounted rate of $219. The deadline to make your overnight hotel reservation is Saturday, April 1st. Rooms are limited, so book soon!

Reserve Your Overnight Room HERE

Exhibitor and Sponsor Registration is Open!

All suppliers for the self storage industry are invited to exhibit at and sponsor the northeast's largest event for self storage owners and managers. Booths and sponsorships are beginning to sell, so register now to make your selections!

CLICK HERE to Exhibit!

Members receive discounted rates to attend and exhibit at all of NeSSA's events. If you have yet to join NeSSA, make sure you check out the Join Us page before registering so you can take advantage of these discounted prices.

Member rate: $750 and includes two booth representatives
Nonmember rate: $1,000 and includes one booth representative
Additional booth representatives can be added on for $199 each (up to 3 per booth)

Agenda

Tuesday, May 2
12:00 - 4:00 PM Exhibitor Move-In Aria Ballroom
2:30 PM Attendee Registration Aria Prefunction
3:00 - 3:50 PM

Utilizing SEO on All Platforms for Optimum Performance with Steve Lucas, The Storage Group

There are over 5.6 billion searches on Google per day, making a strong online presence crucial to the success of your self storage facility. Finding success utilizing all available marketing platforms will lead to greater occupancy and increased revenue for you as a facility owner. In this presentation you will learn how the synergy of the most effective digital marketing platforms can help you achieve your goals. Topics we'll discuss include:

  • Progressive websites
  • SEO strategies
  • Local business citations
  • Pay-per-click advertising
  • Social media posts
  • Keyword rich blog articles
  • And more!
Bellagio Ballroom
3:50 PM Break Bellagio Ballroom
4:00 - 5:00 PM

Pearls of Wisdom Tour with Anne Ballard and Lou Barnholdt, Universal Storage Group

We will discuss the 10 management and 10 marketing metrics that spell success, and how to measure and achieve each one to the best of your ability, whether you are just starting out or a seasoned professional. All of us want to see annual and ongoing improvements so learn how to spot the areas of your store that need additional focus or improvements. Easy tools like your management summary, daily activities, and easy common sense marketing techniques make this possible so that all of us achieve our potential and grow our business. Bring your laptop or reports on your phone for comparison to others and standard practices. And someone in the audience receives a strand of pearls, too!

  • 10 Management Metrics
    • Same Store Sales Increase - SSSI
    • NOI Increase
    • Gross Potential (Gross Possible) & Street Rates
    • Economic Occupancy & Customer Rates
    • Discount Percentage
    • Box Sales Per Lease
    • Insurance Sales
    • Fees Waived Percentage
    • Delinquent Percentage
    • Expense Percentage
  • 10 Marketing Metrics
    • Marketing Is Creating Awareness
    • Calls, Walk Ins, and Leases Conversion Rates
    • Phone Shop Scores
    • Cost Per Lease
    • Source Percentages for DB, INT, RREM, Ads/Other
    • Percentage Of Web Users On Smartphone
    • Email Number Sent & Open Rate
    • Number Of Visits In The Neighborhood
    • Number of Referrals
    • Number of Online Visitors & Reservations
    • Net Gain Rentals
Bellagio Ballroom
5:00 - 6:30 PM

Tradeshow & Reception

Join us in the tradeshow hall and on the terrace for mingling, exhibits, hors d'oeuvres, drinks, and networking.

Aria Ballroom & Terrace

 

Wednesday, May 3
8:00 AM Registration & Breakfast Aria Prefunction
8:25 AM Welcome & Opening Remarks Bellagio Ballroom
8:30 - 9:30 AM

Legal Trends and Issues with Scott Zucker, Weissmann/Zucker

This program will discuss the best practices for self storage operators and managers and the legal implications arising from operational decisions concerning rentals, automated storage, collections, lien auctions, outdoor storage, and everything in between.

Bellagio Ballroom
9:30 - 10:30 AM

Roundtables (attend 3)

  • 5 Critical Points When Considering a Call Center, XPS Solutions
  • Allowing Technology to Lessen Your Burden and Expense as an Owner/Operator, Janus International
  • Development of a Multi-Story Self Storage Project, BETCO
  • Google's July Analytics Integration: Understanding the Data Changes, The Storage Group
  • Insurance in Self Storage: A Tale of Two Worlds, Safestor Tenant Insurance
  • Keeping It Legal! Is Your Rental Agreement Up to Date? Scott Zucker, Weissmann/Zucker
  • Pay What You Owe - And Not a Dollar More: Maximizing Tax Savings on Your Self Storage Facility, Capstan Tax Strategies
  • Revenue Management 101, Kevin Bledsoe, The Bledsoe Self-Storage Group of Marcus & Millichap
  • Why Do I Need a Feasibility Study? Alison Conlon, Storage Structures
Bellagio Ballroom
10:30 AM - 12:00 PM Tradeshow Aria Ballroom
12:00 PM Lunch & Networking Aria Prefunction & Bellagio Ballroom
12:45 PM Reconvene, Scholarship Presentation, & Auction Drawings Bellagio Ballroom
1:00 - 2:00 PM

The Current State of the Market & Where Our Industry is Headed with panelists Anne Ballard of Universal Storage Group, Nathan Coe of Marcus & Millichap, Bishesh Shrestha of Live Oak Bank, and moderated by Nick Malagisi of SVN Commercial Realty

In our final session of the EXPO, join us not just for a state of our market, but of our industry as a whole. With a panel of specialists across real estate, finance, management, and large operations, we'll touch base on many pertinent aspects of self storage and discuss everything our industry is facing now and for the next 12 to 18 months.

Bellagio Ballroom
2:00 PM Closing Remarks, Adjourn Bellagio Ballroom

Speakers

 

M. Anne Ballard

M. Anne Ballard

Universal Storage Group

Anne Ballard is President of Marketing, Training, & Developmental Services for Universal Storage Group and known industry-wide as The Hat Lady for her variety of headwear. Anne has served on the SSA Board of Directors and is a two-term Past President of the Georgia Self Storage Association and a current board member. A frequent speaker at state, national, and international conferences, Anne is also the author of The Hat Lady Speaks, Marketing and Managing Self Storage, and numerous articles for industry magazines and The Self Storage Almanac, Development Handbook and others over the last 30 years. She founded Universal Management Company in Atlanta in 1993 and is now an owner and partner in Universal Storage Group. She handles facility planning, feasibility studies, design, startups and operational consulting, and training.

Lou Barnholdt

Lou Barnholdt

Universal Storage Group

Lou Barnholdt is Director of Sales & Consulting for Universal Storage Group. She joined USG in 2000 as a Property Manager, and quickly branched into Multi-Property Management. As an Area Manager, Lou worked with owners and managers and handled budgeting, forecasting, marketing, and sales. In 2013 she joined the Marketing and Training team and provided internet marketing, website, and training support for the entire USG portfolio of stores.

Lou’s people, marketing, and operational leadership skills were recognized, and she is now a part of the USG Sales Team and Leadership Team, where she currently handles feasibility studies and operational consulting and training. Lou holds a BFA from Syracuse University, as well as a CSSM™ designation from the National Self Storage Association.

Nathan Coe

Nathan Coe

Marcus & Millichap

Nathan Coe joined Marcus & Millichap in 2015 and emerged as one of the top storage brokers in the country. He leads a team covering the entire eastern time zone of the United States and has sold self storage properties and portfolios from South Florida to Maine and everywhere in between. He ranks in the top five nationally of all self storage brokers at Marcus & Millichap. Nathan finished 2021 in the top 40 of all Marcus & Millichap agents nationally across all product types out of about 1,900 agents. He has closed about 355 transactions equaling about $2.3 billion in real estate. Following his consistent business growth, Nathan was promoted to Vice President Investments in the fall of 2020, First Vice President Investments in summer 2021, and Senior Vice President Investments in January 2022. He has been awarded the firm’s prestigious National Achievement Award multiple times along with the firm’s Chairman’s Club award, as well as their top broker honor of Circle of Excellence in 2021 and 2022. He has presented in front of numerous national, regional, and state level self storage associations. In addition to his strong worth ethic and desire to learn, Nathan’s extensive knowledge of the self storage market has gained him recognition as an invaluable resource to a number of the largest self storage owners and developers.

Steve Lucas

Steve Lucas

The Storage Group

Steve Lucas is a Principal and Chief Operating Officer of The Storage Group, a digital marketing agency specializing in cutting-edge self storage technology products and services that ensure industry success and an improved customer experience. The Storage Group has been a digital marketing and online rental suite provider in the industry for over 10 years. Having his first successful start-up at the age of 25, Steve’s 35-year career holds many successful business development and leadership roles. Businesses under Steve’s direction have won multiple industry awards for highly visible, innovative projects. Steve’s systematic approach to business creates efficiency both internally and with the client base, resulting in long term business success with lasting relationships.

Nick Malagisi

Nick Malagisi

SVN Commercial Realty

Nick Malagisi, SIOR, serves as National Director of Self Storage and Senior Advisor for Sperry Van Ness Commercial Realty, specializing in the purchase and disposition of self storage properties, primarily in the Northeast United States and Province of Ontario, Canada. Nick began his self storage career with industry leader Public Storage, where he was responsible for site acquisition and development of new properties as well as acquisition of existing storage properties.

Nick has participated in the disposition of hundreds of properties from single assets to portfolio sales. He also works as a consultant in preparing feasibility studies for new developments, testifying in court as an expert witness for condemnation cases, and consults on joint venture opportunities. Nick is a 30+ year veteran of the self storage industry and the SSA, a board member of the NYSSA, and a member of SIOR. He is a graduate of the Martin Whitman School of Business at Syracuse University, a veteran of the US Army, and currently resides in the Buffalo, NY area with his family.

Bishesh Shrestha

Bishesh Shrestha

Live Oak Bank

Bishesh Shrestha is a senior loan officer with Live Oak Bank. He is a dedicated lender in the self storage space and has been working within the industry since 2016. As a senior loan officer, he is responsible for evaluating, qualifying, and structuring self storage loans. He helps borrowers secure their financing using SBA 7a, SBA 504, USDA, and Conventional loan programs. To date his team has originated over $1 billion of self storage loans. Bishesh works with borrowers across the United States, helping them secure financing for self storage acquisitions, development, startup, expansions, and refinances.

Bishesh was born and raised in Kathmandu, Nepal. He completed grade school at Welham Boys’ School in Dehra Dun, India. He attended Miami University in Oxford, OH where he earned a degree in Diplomacy and Foreign Affairs and History. Bishesh later completed his master’s degree at Elon University earning an MBA. He currently lives with his wife and 3 children in Wilmington, NC.

Scott I. Zucker

Scott I. Zucker

Weissmann/Zucker

Scott Zucker is a founding partner in the Atlanta law firm of Weissmann/Zucker and has been practicing law since 1987. Scott represents self storage owners and managers throughout the country on legal matters including property development, facility construction, lease preparation, employment policies, and tenant claims defense. He also provides, on a consulting basis, advice to self storage companies in the areas of foreclosure and lien sales, premises liability, and loss control safeguards.

Scott is legal counsel to a number of state self storage associations, a frequent lecturer at national self storage conventions, and is a contributing legal writer for trade magazines such as the Mini-Storage Messenger, Inside Self Storage, and The Globe. Scott is the author of Legal Topics in Self Storage: A Sourcebook for Owners and Managers (First Edition 2000, Second Edition 2018), which is the primary reference guide for self storage owners and managers in the self storage industry. Scott is a partner in the Self Storage Legal Network, a subscription based legal information service for self storage owners and managers and former Deputy General Counsel to the national Self Storage Association.

Exhibitors

Exhibitor registration is now open!

CLICK HERE to Exhibit!

Expo Exhibitors

3D Group

Booth #44

3D Group

3D Group
101 Crawfords Corner Rd., Ste 1121
Holmdel, NJ 07733
732-566-7140
Contact: Joe DeSandolo
jdesandolo@3dcontracting.net

6Storage

Booth #34

6Storage

6Storage
4888 New Baumgartner Rd., Ste C
St. Louis, MO 63129
314-786-3309
Contact: Michelle Otto
michelle@6storage.com

Access Self Storage

Booth #47

Access Self Storage

Access Self Storage
208 Gates Rd.
Little Ferry, NJ 07643
201-204-4987
Contact: Chris Feild
cfeild@access-store.com

BETCO

Booth #26

BETCO

BETCO
28 Commerce Blvd.
Statesville, NC 28625
980-434-5003
Contact: Cheryl Potter
cheryl.potter@betcoinc.com

The Bledsoe Self-Storage Group of Marcus & Millichap

Booth #42

The Bledsoe Self-Storage Group of Marcus & Millichap

The Bledsoe Self-Storage Group of Marcus & Millichap
200 N Warner Rd.
King of Prussia, PA 19406
215-531-7000
Contact: Kevin Bledsoe
kevin.bledsoe@marcusmillichap.com

Boardwalk Storage Solutions

Booth #18

Boardwalk Storage Solutions

Boardwalk Storage Solutions
44 Wood Ave., Ste 7
Mansfield, MA 02048
781-264-6780
Contact: Bob Pouliot
bob@boardwalkstoragesolutionsllc.com

Capstan Tax Strategies

Booth #49

Capstan Tax Strategies

Capstan Tax Strategies
101 West Ave., Ste 301
Jenkintown, PA 19046
Contact: Bruce Johnson
bjohnson@capstantax.com

CubeSmart

Booth #16

CubeSmart

CubeSmart
5 Old Lancaster Rd.
Malvern, PA 19355
800-663-5330
Contact: Guy Middlebrooks
grpManagementWebLeads@cubesmart.com

DBCI

Booth #13

DBCI

DBCI
4645 Timber Ridge Dr., Ste 250
Douglasville, GA 30135
470-653-2800
Contact: Geena Lawrence
marketing@dbci.com

Duro-Last Roofing

Booth #33

Duro-Last Roofing

Duro-Last Roofing
84 Westover Rd.
Ludlow, MA 01056
413-631-0050
Contact: Roger Bertolini
rbertoli@duro-last.com

Elite Fire & Security

Booth #23

Elite Fire & Security

Elite Fire & Security
571 Elm St., Ste D
Bridgewater, MA 02346
844-354-8344
Contact: John Medeiros
office@elitefiresec.com

Ezzi Signs

Booth #53

Ezzi Signs

Ezzi Signs
16611 W Little York Rd.
Houston, TX 77084
214-856-8633
Contact: Shakir Hussain
shak@ezzisigns.com

Flexospan Steel Buildings

Booth #48

Flexospan Steel Buildings

Flexospan Steel Buildings
253 Railroad St.
Sandy Lake, PA 16145
724-376-7221
Contact: Rob Allen
rob@flexospan.com

Forge Building Company

Booth #56

Forge Building Company

Forge Building Company
2785 N Bogus Basin Rd.
Boise, ID 83702
208-629-2952
Contact: Brian Shull
bshull@forgebuildings.com

Global Integrated Technologies

Booth #35

Global Integrated Technologies

Global Integrated Technologies
125 Main St.
Reading, MA 01867
781-996-3184
Contact: Tully Zipkin
tullyz@globalintegratedtech.com

Hillcrest Agency

Booth #28

Hillcrest Agency

Hillcrest Agency
28 Main St.
Essex, CT 06426
860-339-5534
Contact: Lauren Shea
lshea@hillcrestagency.com

Janus International

Booth #2

Janus International

Janus International
135 Janus International Blvd.
Temple, GA 30179
470-653-2800
Contact: Emily Hitchcock
marketing@janusintl.com

Karnak Corporation

Booth #7

Karnak Corporation

Karnak Corporation
330 Central Ave.
Clark, NJ 07066
732-388-0300
Contact: Todd Harris
tharris@karnakcorp.com

Key Solar

Booth #52

Key Solar

Key Solar
50 Depot St.
Uxbridge, MA 01569
401-439-6623
Contact: Kevin Price
kprice@keysolarllc.com

Kidd-Luukko Roofing

Booth #46

Kidd-Luukko Roofing

Kidd-Luukko Roofing
23 North St.
Worcester, MA 01605
508-799-9500
Contact: Robert Luukko
rluukko@kidd-luukko.com

Kiwi II Construction

Booth #24

Kiwi II Construction

Kiwi II Construction
28177 Keller Rd.
Murrieta, CA 92563
951-301-8975
Contact: Wayne Woolsey
wayne@kiwiconstruction.com

Kure It Cancer Research

Booth #55

Kure It Cancer Research

Kure It Cancer Research
2201 Dupont Ave., Ste 700
Irvine, CA 92612
949-748-5954
Contact: Brooke Adams Siecke
brooke@kureit.org

Life Storage Solutions

Booth #54

Life Storage Solutions

Life Storage Solutions
6467 Main St.
Williamsville, NY 14221
716-817-1023
Contact: Chuck Dodge
cdodge@lifestorage.com

Live Oak Bank

Booth #21

Live Oak Bank

Live Oak Bank
1741 Tiburon Dr.
Wilmington, NC 28403
910-638-8419
Contact: Bishesh Shrestha
bishesh.shrestha@liveoak.bank

MakoRabco

Booth #39

MakoRabco

MakoRabco
5650 El Camino Real, Ste 100
Carlsbad, CA 92008
833-625-6463
Contact: Darrell Betley
dbetley@makorabco.com

Marcus & Millichap

Booth #19

Marcus & Millichap

Marcus & Millichap
500 Neil Ave., Ste 100
Columbus, OH 43215
614-360-9801
Contact: Nathan Coe
nathan.coe@marcusmillichap.com

Miller Building Systems

Booth #43

Miller Building Systems

Miller Building Systems
1408 Bethlehem Pike
Flourtown, PA 19031
800-323-6464
Contact: Louis Gilmore
louisgilmore@millerbldgs.com

OpenTech Alliance

Booth #36

OpenTech Alliance

OpenTech Alliance
2101 W Peoria Ave., Ste 100
Phoenix, AZ 85029
602-749-9370
Contact: Bob Hazlett
bhazlett@opentechalliance.com

On the Move

Booth #17

On the Move

On the Move
28825 IH 10W
Boerne, TX 78006
800-645-9949
Contact: Mario Riojas
mario@onthemovetrucks.com

Rapid Building Solutions

Booth #15

Rapid Building Solutions

Rapid Building Solutions
350 E Crown Point Rd., Ste 1080
Winter Garden, FL 34787
407-347-9614
Contact: Eleanor DiDio
eleanor@rapidbuildings.com

Ryan Specialty Group

Booth #57

Ryan Specialty Group

Ryan Specialty Group
10150 York Rd., 5th Floor
Hunt Valley, MD 21030
410-828-5810
Contact: Scott Leshner
scott.leshner@ryansg.com

Safestor Tenant Insurance

Booth #4

Safestor Tenant Insurance

Safestor Tenant Insurance
2721 N Central Ave.
Phoenix, AZ 85004
866-303-3990
Contact: Beverly Liu
safestor@ponderosainsurance.com

Shanix Technology

Booth #12

Shanix Technology

Shanix Technology
40 Worthington Rd.
Cranston, RI 02920
401-345-5984
Contact: George Russell
georger@shanix.com

SteelBlue

Booth #30

SteelBlue

SteelBlue
6600 Steubenville Pike
One Robinson Plaza, Ste 240
Pittsburgh, PA 15205
Contact: Steve Thorley
info@steelbluebc.com

Storable

Booth #8

Storable

Storable
10900 Research Blvd., Ste 160 C
Austin, TX 78759
888-403-0665
Contact: Ally Ward
ally.ward@storable.com

The Storage Acquisition Group

Booth #27

The Storage Acquisition Group

The Storage Acquisition Group
110 MidAtlantic Place
Yorktown, VA 23693
757-867-8777
Contact: Bill Sitar, Jr.
bsitar@thestorageacquisitiongroup.com

Storage Building Company

Booth #11

Storage Building Company

Storage Building Company
817 Manatee Ave. W, Ste #300
Bradenton, FL 34205
941-304-2839
Contact: Brad Kerns
bkerns@storagebuildingcompany.com

The Storage Group

Booth #40

The Storage Group

The Storage Group
237 S Westmonte Dr.
Altamonte Springs, FL 32714
407-392-2328
Contact: Denise Lucas
dlucas@storagegroupinc.com

Storage Investment Management

Booth #5

Storage Investment Management

Storage Investment Management
40 Lily Brooke Court
East Amherst, NY 14051
716-689-7377
Contact: Charlie Fritts
charlie@simi.org

Storage Structures

Booth #45

Storage Structures

Storage Structures
3807 Carrollton Villa Rica Hwy
Villa Rica, GA 30180
877-456-1602
Contact: Kurt Conlon
kurt@storagestructuresinc.com

Store Space

Booth #14

Store Space

Store Space
330 E Crown Point Rd.
Winter Garden, FL 34787
720-346-5763
Contact: Robert Moreno
marketing@storespace.com

SVN Commercial Real Estate Advisors

Booth #3

SVN Commercial Real Estate Advisors

SVN Commercial Real Estate Advisors
PO Box 193
Lexington, MA 02420
781-696-6241
Contact: Connie Neville
nevillec@svn.com

Trac-Rite Door

Booth #6

Trac-Rite Door

Trac-Rite Door
314 Wilburn Rd.
Sun Prairie, WI 53590
608-327-4162
Contact: Tim Schorn
tschorn@tracrite.com

Trachte Building Systems

Booth #9

Trachte Building Systems

Trachte Building Systems
314 Wilburn Rd.
Sun Prairie, WI 53590
608-837-7899
Contact: Robyn Ogden
rogden@trachte.com

U-Haul Self-Storage Affiliate Network

Booth #10

U-Haul Self-Storage Affiliate Network

U-Haul Self-Storage Affiliate Network
2727 N Central Ave.
Phoenix, AZ 85004
866-693-6683
Contact: Carly Castillo
carly_castillo@uhaul.com

Union Realtime

Booth #58

Union Realtime

Union Realtime
405 Lexington Ave.
New York, NY 10174
Contact: Tao Zhou
tao@unionrealtime.com

Universal Storage Group

Booth #22

Universal Storage Group

Universal Storage Group
2700 Cumberland Pkwy, Ste 530
Atlanta, GA 30339
770-801-1888
Contact: Lou Barnholdt
lou@universalstoragegroup.com

World Insurance Associates

Booth #1

World Insurance Associates

World Insurance Associates
750 Old Main St.
Rocky Hill, CT 06067
860-955-9944
Contact: Jessica Lamoureux
jessicalamoureux@worldinsurance.com

XPS Solutions

Booth #24

XPS Solutions

XPS Solutions
2703 Telecom Pkwy #140
Richardson, TX 75082
877-977-8721
Contact: Andy Stavros
astavros@xpsusa.com

 

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Event Sponsors

Sponsor registration is open!

Even if you can't make it to the show, your logo can!

There are three *NEW for 2023* conference bag sponsor spots left before we go to print at the end of March. Don't miss out on having your logo printed on our conference bags.

CLICK HERE to Sponsor!