Regular auditing for theft and employee accountability is great, but smart owners audit to improve their business, not just keep it in compliance. In this April 13th session, Rick Beal and Magen Smith of Atomic Storage Group will walk through the marketing funnel to ensure you capture every lead, dollar, and opportunity possible to improve your self storage operations, and ultimately increase your value, all while making sure you have a rock-solid operational audit strategy in place.
Can Google My Business (GMB) drive more rentals? There’s the right way to set up Google My Business, and lots of wrong ways. Tommy Nguyen of StoragePug will go over how to set up GMB to maximize exposure, generate leads, and get more customers. We’ll cover:
- What is Google My Business
- A Brief History of Small Business Directories
- Textbook Setup for Best Results
- The 5-Minute Work Week
- Expert Level Tips and Tricks
Join us at 11:00 AM on February 15th to learn how GMB can truly maximize your exposure and hit your optimal occupancy. Plus, we’ll go over the key differences between Local SEO, Organic SEO, and paid ads.
Whether you’re considering hiring a management company or you are just curious what using one would mean for your storage facility, our experienced presenter, Charlie Fritts of Storage Investment Management, LLC, will cover everything you need to know and answer all of your questions. Join us at 11:00 AM on December 9th to learn about the many reasons why owners choose to utilize a management company, what tasks and job responsibilities they handle on site, how they can assist with dealing with new competition, how they can help improve your income and performance, what third party management costs, customizable plans you can choose from, and more.
Join our presenter, Erik Bruner of Pivot Energy at 11:00 AM on October 21st, as we discuss solar purchase techniques and advantages. We’ll discuss:
- How to qualify yourself as a business
- Why solar is the perfect solution for self storage owners
- Steps your business can take to make solar happen
- What the Massachusetts and Rhode Island SMART program is
Come learn tricks and tips on what you should be doing to market your self storage facility at our next webinar on Tuesday, August 17th at 11:00 AM. With the world evolving it can be challenging to understand how to best spend your marketing dollars. The speaker of this webinar, Melissa Stiles of Storage Asset Management, will cover the top five marketing avenues that you can do now!
You’ve heard of both tenant insurance and tenant protection plans… but do you know what the differences between them are? During our next webinar on Thursday, June 17th, our speakers will lay out what each program has to offer, why they’re a good idea for your business, and how to easily implement them at your facility. Join Chris Betteridge from Deans & Homer as he updates you on all things tenant protection and Damon Emerson of StoreEase Virtual Management for a lesson in tenant insurance. Be sure to bring plenty of questions!
In our next webinar on April 7th, we will cover some of the details to consider when forming an expansion strategy. Our speaker, Steve Hajewski of Trachte Building Systems, will start with a discussion on determining value of an existing property and what you can pay for vacant land for a new project. The presentation will cover a variety of topics related to planning and permitting an expansion, and common snags that developers run into during the process. We will also discuss the improvements that you’ll look at when you purchase an older facility – including security, management, and marketing, as well as some hard to fix problems and red flags to look for and avoid when buying.
Whether you’ve been a member since before the merger or you just signed up this year, the benefits of membership with NeSSA are always growing and evolving. During this webinar, Executive Director Courtney Kahler will take you on a guided tour of Northeast Self Storage Association’s website where together you can explore all that NeSSA has to offer, including leases, archived webinars and newsletters, state-specific resource pages, and more. Your online member benefits are just waiting at your fingertips!
Mark your calendars for Tuesday, December 8th or just register now!
You need to do everything possible to stay out of them!
Join us for our next webinar on Tuesday, October 27th, for all things legal. With the constantly changing climates, attorney Jeffrey Greenberger of Greenberger & Brewer, LLP will touch on the current topics of most importance, whether that’s updating and auditing rental agreements, arbitration and mediation clauses, or revisiting value limits. We’ll discuss the time’s most pressing issues and leave plenty of time for Q&A, so be sure to bring your list of questions!