Tag Archives: northeast

Webinar: NeSSA 101: How to Maximize Your Membership

Whether you’ve been a member since before the merge of Connecticut and Massachusetts or you just signed up this year, the benefits of membership with the NeSSA are always growing and evolving. Executive Director Courtney Kahler will take you on a guided tour of Northeast Self Storage Association’s website where together you can explore all that NeSSA has to offer, including leases, archived webinars and newsletters, state-specific resource pages, and more. Your online member benefits are just waiting at your fingertips!

Webinar: Grassroots Marketing to Digital Marketing: Why It All Matters

Gone are the days of advertising your facility on your local high school’s billboard. In today’s world, the grassroots of marketing is located at the heart of Google. The self storage industry has grown leaps and bounds over the past five years, and trying to keep up can be difficult. Join the presenter of our webinar, Lauren Mannarelli of The Storage Group, where she walks you through it all!

You’ll learn:

  • How to market your facility in 2020
  • Understanding the importance of the online presence
  • Realistic tips for growing your business

Webinar: The Nuts and Bolts of Revenue Management

Join our presenter Jim Ferguson of Storable as he discusses the following main points of revenue management:

  1. Learn how to offer the best rate possible for new customers and existing tenants.
  2. Understand when to raise rates, how much, how often, at what occupancy level, what time of year, and the other key factors that play into each rate change.
  3. Are you being too aggressive?
  4. Are you not raising rates at all or enough?
  5. Find out the key data points of YOUR tenants and units, to offer the right price at the right time.

The Nuts and Bolts of Revenue Management

Register today for NeSSA’s first webinar of the year on February 27, 2020 with Jim Ferguson of Storable as he covers the following aspects of revenue management:

  1. Learn how to offer the best rate possible for new customers and existing tenants.
  2. Understand when to raise rates, how much, how often, at what occupancy level, what time of year, and the other key factors that play into each rate change.
  3. Are you being too aggressive?
  4. Are you not raising rates at all or enough?
  5. Find out the key data points of YOUR tenants and units, to offer the right price at the right time.

Save These 2020 Dates!

The Northeast Self Storage Association is excited to announce its dates for our live events of 2020! Mark your calendars with the following information, and keep your eyes peeled for more about both of these events (as well as our webinars) coming soon!

Spring Retreat

Self Storage How-To: A Guide to Facility Success
Featuring Christina Alvino of Fine View Marketing, Charlie Fritts of SIMI, and Scot Vayo of iStorage
Wednesday, May 6, 2020
The Publick House Historic Inn
Sturbridge, MA

Northeast Storage EXPO

October 7-8, 2020
MGM Springfield
Springfield, MA

We hope to see you at the shows!

2020 Member Renewals

Membership renewals for 2020 are in full swing at the NeSSA office! If you haven’t received your invoice for the new year, please contact us.

As a reminder, you can pay for membership four different ways:

  1. With a check made payable to NeSSA mailed to our new address:
    17047 Goldcrest Loop
    Clermont, FL 34714
  2. Through PayPal via an online invoice (ask us to send you one)
  3. With a credit card over the phone – call our office at (617) 600-4481
  4. Log in to your account on www.NeSSA.org and pay through your Account.

Membership with NeSSA ensures you maintain benefits offered through the association including discounts to attend events, free attendance to six bimonthly webinars, four annual newsletters, an extensive online member resource library, an indirect membership to the national SSA, government lobbying on your behalf, and more!

Be sure to double check your company and contact information and let us know of any updates or corrections to your business. This will help your profile look more complete when possible customers search our facilities list for available storage.

Prospective members can join any time! Simply go to our Join Us tab and select the membership option that best fits your business.

Webinar: Maximizing Tax Savings for Self Storage Owners and Operators

The Tax Cuts and Jobs Act (TCJA) was signed into law on December 22, 2017. This marks the first comprehensive tax law reform since 1986 and the legislation has created a wealth of new opportunities for the thoughtful owner of self storage properties. A thorough cost segregation study is the vehicle by which TCJA benefits may be obtained. The Tangible Property Regulations (TPRs) are still in play in this post tax-reform era, and in fact augment the utility of the TCJA. Again, a thorough cost segregation study is the key to fully leveraging all possible benefits. We will also discuss several case studies to illustrate how self storage owners and operators have realized tax savings through these strategies.

Learning objectives:

  • Understand how cost segregation is the vehicle by which tax savings opportunities are obtained.
  • Use a TPR flowchart to assist in the expense vs. capitalization decision-making process.
  • Identify possible opportunities for leveraging the TPRs.
  • Explain the significance of the date 9/27/17 in determining bonus rates for new construction projects and acquisitions.
  • Review the current status of Qualified Improvement Property under the TCJA.
  • Become familiar with Section 179 and Opportunity Zones under the TCJA.

Maximizing Tax Savings for Self Storage Owners & Operators

The Tax Cuts and Jobs Act (TCJA) was signed into law on December 22, 2017. This marks the first comprehensive tax law reform since 1986 and the legislation has created a wealth of new opportunities for the thoughtful owner of self storage properties. A thorough cost segregation study is the vehicle by which TCJA benefits may be obtained. The Tangible Property Regulations (TPRs) are still in play in this post tax-reform era, and in fact augment the utility of the TCJA. Again, a thorough cost segregation study is the key to fully leveraging all possible benefits. We will also discuss several case studies to illustrate how self storage owners and operators have realized tax savings through these strategies.

Learning objectives:

  • Understand how cost segregation is the vehicle by which tax savings opportunities are obtained.
  • Use a TPR flowchart to assist in the expense vs. capitalization decision-making process.
  • Identify possible opportunities for leveraging the TPRs.
  • Explain the significance of the date 9/27/17 in determining bonus rates for new construction projects and acquisitions.
  • Review the current status of Qualified Improvement Property under the TCJA.
  • Become familiar with Section 179 and Opportunity Zones under the TCJA.

Join us for a webinar on December 2nd where our presenter, Carly Ferris of Capstan Tax Strategies, will walk you through these changes and answer your questions on what this means for you.

Webinar: Your Reputation Matters

In 2019, your online reputation is more important than ever. Our presenter, Melissa Stiles from Storage Asset Management, Inc., will help you learn about the tools and techniques to monitor, protect, and defend your storage facility. Discover how to proactively manage your facility’s online reputation.

Your Reputation Matters

In 2019, your online reputation is more important than ever. Join our presenter, Melissa Stiles from Storage Asset Management, Inc. on Tuesday, October 22nd at 2:00 PM EST to learn about the different tools and techniques you can use to monitor, protect, and defend your storage facility. Discover in this webinar how to proactively manage your facility’s online reputation.